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Authentic Leadership Store

Authentic Action Wheel Training Materials
Leadership Articles, Essays and Training Materials on
Ethics, Diversity and More



Visit our Digital Store to find Authentic Leadership: Courage In Action, the Action Wheel Manual and the Action Wheel PowerPoint. All are available for instant download!

You can also download Bob Terry's last book On Being A Secular Theologian and many more valuable resources.




Seven Zones For Leadership

Seven Zones by Robert Terry What is leadership? Is it one thing? Does it change by context and situation? If the latter, how do we know what to do when? Is leadership the same as management? Do they differ? Or does it depend on what kind of issue or problem you are addressing?

Bob Terry presents a comprehensive map to the field of leadership theory and practice.

Seven Zones book
Seven Zones For Leadership Manual


For Whites Only

For Whites Only by Robert Terry Bob Terry's first book, For Whites Only, has been out of print for several years. We offer the remaining copies of that volume.

A brief description of this volume:

For Whites Only by Robert W. Terry, presents a different and enlightening perspective of the consequences of racism for whites and how it undermines the progress of whites as well as people of color. In this book, Bob Terry exposes the racism of both liberals and conservatives.

As an alternative to racism he proposes a new white consciousness. Whites cannot be color blind, nor can whites be black. New white consciousness is an awareness of white as a color and of the role of whiteness in racial disunity. Put more bluntly, it is an awareness that the race problem is not a black problem but a white problem.

Racial unrest has its root cause in white attitudes and white-controlled institutions. Terry proceeds on the basis of this analysis to discuss strategies, tactics, and styles by which whites can bring about the kinds of changes in society that are necessary to eliminate racism and its effect.

What Gordon Allport did for understanding individual racism (prejudice) and Louis Knowles and Kenneth Prewitt did for understanding institutional racism, Bob Terry did for understanding cultural white racism.

Dr Terry raises a number of practical observations:

• Historical Myths: What does Thanksgiving mean to Native Americans?

• Contemporary Language: Whiteness is celebrated as good (white hat special); whereas Blackness is castigated as bad (blackmail and black market).

• White Standards: The standard of beauty--blond hair and blue eyes--doesn't apply to people of color.

Question: So when is Washington's birthday?

Answer: It depends on which Washington you're asking about--George or Booker T.

For Whites Only endeavors to provide a road map to guide whites on the arduous trek from old white privilege to new white possibility.

$10.00 free shipping


More on Unity & Diversity


Authentic Leadership: Courage In Action

Authentic Leadership by Robert Terry Leadership, Robert W. Terry contends, is a type of action. In Authentic Leadership:Courage In Action, he shows how this shift in perspective carries enormous consequences for consideration of courage, vision, ethics, and spirituality as they relate to leadership.

Terry shows that the central organizing principle of leadership is authenticity. And he shows how authenticity and action joined together form a sure foundation for effective leadership.

This book is now out of print and no longer available in hard copy. The revised manuscript is now available as a downloadable e-book. The edited version has new, colorful graphics and updated, more extensive directions on the use of the Authentic Action Wheel.

Authentic Leadership: Courage In Action


Learning Journeys
includes an essay by Bob Terry

RobertTerry in Learning Journeys of Great Teachers Presents thirty-seven provocotive personal stories from today's most prominent management thinkers and change agents, Learning Journeys delivers a compelling message about the power of learning in propelling the drive to success.

Each chapter offers powerful lessons reflecting key learning moments in the contributor's life and career. Questions included in each chapter help readers apply the lessons learned in their own unique "learning journeys."

Learning Journeys

Action Wheel Discussion

The Action Wheel is a tool that answers the question: “What is really going on?” It can be used by anyone to identify any issue and resolve any problem.

Have you used the Action Wheel to resolve problems in your organization or in a personal situation?


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